How to choose a Domain Name

Choosing a domain name is similar to choosing a company name it requires a lot of thought and consideration. Your domain name is your identity on the Web; you want to make sure you choose a name that fits your business and brand, here is a list to follow;

Keep it Short, Easy & Memorable

Having a domain that’s short, easy and memorable is essential for word-of-mouth marketing, easy to type and easy to remember, if your domain name is long and complex, you risk customers mistyping or misspelling it. Also a short name fits onto business cards and other printed material more easily.

Avoid hyphens and numbers

Hyphens and numbers make the name less memorable, and more difficult to spell. Both hyphens and numbers make it hard to give your domain name verbally and not easy to remember or type.

Use keywords

Having relevant keywords in your domain name can be helpful, Use keywords that describe your business and the services you offer. It helps improve your rank on search engines.

Avoid trademarked names

If you have found a great domain check with the trader-maker registrars so that you’re not going to be infringing on anyone else’s copyright.

Choose a good domain name extension

Domain names have specific uses, so make sure to choose one that works for your business. .COM is the most popular domain TLD:

  • .com : Represents company and commerce
  • .org : non-profits organizations
  • .net : technical, infrastructure, can also go for commercial or company
  • .info : informational sites


Register your selected domain names as soon as you get it available before someone snaps it.

Category: Domain Registration

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